{"product_id":"aveda-pure-formance-firm-hold-gel-150ml","title":"Aveda Pure Formance Firm Hold Gel 150ml","description":"\u003cul\u003e\u003cli\u003eMoisturizing hair gel that provides strong definition while enhancing shine \u0026amp; control Applies a lightweight, non-flaking gel texture infused with glycerin to attract moisture \u0026amp; prevent dryness for a smoother style throughout the day Strengthens structure using PVP \u0026amp; VP\/VA copolymers that deliver firm hold \u0026amp; defined shape without stiffness Protects from UV exposure using UVA filters that help shield hair color \u0026amp; integrity under sun exposure Soothes scalp \u0026amp; strands with antioxidant-rich botanicals like Scutellaria baicalensis root, licorice \u0026amp; boswellia extracts to support hair health over time Enhances shine using sunflower seed oil \u0026amp; tocopherol that nourish strands while adding subtle luster \u0026amp; softness Ideal for men \u0026amp; anyone seeking long-lasting hold in sleek, structured styles regardless of hair type or texture Made in the USA\u003c\/li\u003e\u003c\/ul\u003e","brand":"Aveda","offers":[{"title":"Default Title","offer_id":50002879414522,"sku":"362620","price":30.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0552\/9731\/0875\/files\/36262074304.jpg?v=1786106249","url":"https:\/\/coscora.com\/en-th\/products\/aveda-pure-formance-firm-hold-gel-150ml","provider":"coscora","version":"1.0","type":"link"}